Review- Luscious Cosmetics Artist Ink Water Proof Gel Liner in Midnight Ink

When Luscious Cosmetics came out with their Artist Ink Gel Liner which had water-proof claims and a variety of shades, I was very intrigued.. Doesn't it seem like the ideal product for these melt-everything-off-your-face-summers?

 Packaging- Luscious have definitely stepped up their game when it comes to packaging. The gel liner comes in a cute glass pot which along with the brush is enclosed in a sliding drawer style packaging. The pot itself isn't flimsy and it gets my approval. 

Consistency- Now the consistency in my opinion is a bit more 'waxy' and thicker than other gel liners, and that is probably what makes this gel-liner stay on for ages. As a beginner with gel liners, the thicker consistency was a bit hard to work with, nothing impossible though. 

Water-proof claims- This stuff is seriously water-proof. It will NOT come off without a good makeup remover not matter what you do. I had the swatches on my hand and washed dishes, took a shower, rubbed it off, but this liner stay put. No bleeding, no feathering. Not even with soap. To say I was impressed would be an understatement. Luscious claimed it to be water-proof and it seriously is. It's very refreshing to see a company make a claim on a product and then deliver. Good work Luscious! 

Application- Now I'm not the best when it comes to working with gel-liners, but I do know that this tugs upon application on the eye-lid. As mentioned above, the texture is a bit more wax-ier than normal, and that is probably what causes it to tug and not glide on smoothly. The tugging causes slower application and is a hindrance if you're in a hurry.

Pigmentation- Excellent pigmentation! Even though the tugging is annoying, at least you get the blackest of black within two strokes

The Brush- I'm glad this liner came with a free brush since I didn't have any at home., so if you're like me you'll appreciate the gesture. The brush itself is workable but had the thinner side been a bit more stiff, it would've been ideal. Nonetheless, the brush is what I use it with always and not complains. 

Summary-All in all, when it comes to the water proof claims this stuff definitely is! You can swim with this stuff on I'm sure without looking like a raccoon by the end of it. The pigmentation is pretty good too, the only complains are from the texture which is a bit hard to work with and the tugging upon application!  I'm very satisfied with it, and this liner is the first choice when I know I'll be out the entire day in the heat since it lasts all day and there is minimal smudging. 

Price- PKR 875

Hope you liked the review :) Have you tried the gel-liner? If this doesn't catch your fancy then there are three other shades you could choose from :) 

Until next time, tc. 

*PR Sample
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